Our client is looking for a results-driven SEO Analyst to improve organic search performance, increase website visibility, and drive qualified traffic through data-driven SEO strategies. The ideal candidate will have hands-on experience analysing website performance, identifying optimisation opportunities, and implementing SEO improvements that deliver measurable results.
SEO Analyst
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Job Description
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Responsibilities
- Conduct comprehensive SEO audits to identify technical issues and optimisation opportunities.
- Perform keyword research and competitor analysis to identify opportunities for organic growth.
- Monitor keyword rankings, organic traffic, click-through rates, and search engine performance.
- Analyse website performance using Google Analytics 4 (GA4) and Google Search Console.
- Identify and implement on-page SEO improvements, including meta titles, meta descriptions, headings, internal linking, and content optimisation.
- Collaborate with content teams to develop SEO-friendly content strategies.
- Monitor technical SEO factors, including crawlability, indexing, site speed, mobile usability, and website structure.
- Analyse backlink profiles and identify opportunities for quality link building.
- Track SEO performance against KPIs and prepare regular reports with actionable recommendations.
- Monitor search engine algorithm updates and industry trends.
- Work with developers and marketing teams to resolve technical SEO issues and improve organic search performance.
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Required Skills
- At least 2 years of hands-on experience in SEO analysis and optimisation.
- Proven experience conducting SEO audits and implementing optimisation strategies.
- Strong keyword research and competitor analysis skills.
- Practical experience with Google Analytics 4 and Google Search Console.
- Experience using SEO tools such as Ahrefs, SEMrush, Moz, or Screaming Frog.
- Understanding of technical SEO, on-page SEO, off-page SEO, and search engine indexing.
- Strong analytical skills with the ability to interpret data and translate insights into actionable strategies.
- Experience preparing SEO performance reports and monitoring KPIs.
- Excellent written and verbal communication skills.
- Ability to work independently in a remote environment and manage multiple priorities.